PR & Partnerships
Get seen. Get talked about. Get remembered.
Awareness, credibility and demand from the audiences that actually book.
The approach
Great hospitality brands deserve more than great content. They deserve to be part of the conversation. We help put your property, venue or experience in front of the right people through strategic PR, creator collaborations and brand partnerships designed to build awareness, credibility and demand.
From new openings and seasonal campaigns to hosted stays, media outreach and influencer partnerships, we find the stories worth telling and the people worth telling them to.
Because getting booked starts with getting noticed.
Why awareness is the first booking
The best properties in the world can still sit empty if the right people have never heard of them. PR is not about fame; it is about familiarity at the exact moment someone is choosing where to stay.
Editors, creators and partners lend credibility that no advert can buy. A feature in a publication a guest already trusts, a creator video that shows the real experience, a brand collaboration that puts you in front of a new audience — each one reduces the distance between discovery and booking.
We build PR around hospitality specifics: the season you need to fill, the feeder market you want to reach, the story that makes you more than a room type.
Targeted outreach
Media lists and pitches built for travel, food and lifestyle editors who cover properties like yours.
Creator matchmaking
Partnerships with travel creators whose audiences genuinely travel to places like yours.
Campaign timing
Launches and seasonal pushes mapped to your booking calendar, not arbitrary PR cycles.
Coverage that converts
Reporting tied to awareness and enquiry signals, not just column inches.
What the workincludes.
PR strategy & media outreach
A clear story, a targeted media list and outreach that lands coverage in the right places.
Creator & influencer partnerships
Hosted stays, familiarisations and collaborations with travel creators who fit your brand.
Launches & seasonal campaigns
New openings, brand collaborations, awards and editorial opportunities timed to your calendar.
Outreach, coordination & reporting
End-to-end campaign management plus coverage and performance reporting you can act on.
Four stages,no theatre.
- 01
Discover
We find the stories in your property, your people and your place that editors and creators actually want to cover.
- 02
Target
A precise list of media, creators and partners matched to your market, rate and season.
- 03
Activate
Coordinated outreach, hosted stays, pitching and campaign execution with your team kept in the loop.
- 04
Measure
Coverage tracking, relationship notes and a clear view of what moved the needle.
- Do you guarantee coverage?
- No one can promise a headline, but we can promise relevant, well-timed outreach to the right people with a story worth covering.
- How do creator partnerships work?
- We identify creators whose audience matches yours, brief them properly, host them where it makes sense, and negotiate usage so you keep the content.
- Is this only for new openings?
- Not at all. Seasonal campaigns, awards, collaborations and evergreen story angles can work for established properties too.